Beauty

How does one launch a makeup line in 2020—a year mired in mistakes, change, chaos, rule-breaking, and shape-shifting? If you’re Swedish fragrance brand Byredo—you embrace it all. Founder & Creative Director Ben Gorham and innovative makeup artist Isamaya Ffrench imbued that spirit into the brand’s first foray into cosmetics. It’s a six-product launch that tosses

Every dermatologist we interview can’t stop talking about the benefits of microneedling. The minimally invasive treatment can be used all over the body—from scalp to ankles—to improve the appearance of scars, boost collagen, or encourage hair growth. The practice dates back to 1995 but has gained significant traction in recent years thanks to new technology—and

Psst—there’s a shade that works for every skin tone No matter what the current hair trends are, every fall there’s one colour that always has a strong showing. And this year, copper hair is the perfect colour to kick off the new season ahead. “After the summer season ends, we’re all ready for a change

Very few things are more satisfying and relaxing for me than a nail salon trip for a fresh set of acrylic nails. It’s the little things that I look forward to that make it so sweet. From picking a nail polish color to the buzzing sound of the electric nail drill smoothing out any roughness

Rosalía is officially entering the beauty game. After conquering the music world earlier this year at the Grammy’s, the singer and ELLE summer cover star is MAC’s newest VIVA GLAM Ambassador. “The Barcelona-born singer, songwriter and record producer embodies passion, courage and originality that inspires us and her fans across the world,” MAC announced in

No matter where you get your beauty info from—whether it’s magazines, social media or good ol’ word of mouth—it’s safe to say that the abundance of sources and information available at any given time has made things, well, pretty confusing. With so much info at our fingertips, it can be tricky to differentiate between what’s

Hailey Bieber is breaking up a fight. “I don’t know if you can hear, but my dog and my cat are playing next to me, and they’re growling at each other,” she tells ELLE.com over the phone. “No!” she scolds, before giving up. “I’ll just go in the other room.” She is, of course, referring

It’s been 23 years since Princess Diana died, but we can still learn a lot from her iconic acts of kindness and her fashion sense August 31 marks 23 years since Princess Diana was killed in a car accident. Like most big events, you probably remember exactly where you were and what you were doing when

Back when the FLARE team shared an IRL office space (RIP to my abandoned aloe plant…), my mornings looked a little something like this: rush to get up the elevators in time for our 8:30 a.m. daily meeting (for which, I admittedly showed up to at approx 8:32 most days), hit the button on my

There are hair rites of passage in Black women’s lives: the first salon appointment, the first treatment, the first blow out, the big chop, the natural transition, the weave, and the braid up. And then, of course, there’s the first moment of isolation and feeling of other from those who don’t understand the history, the

Back in January, or a full lifetime ago in the year 2020, the Black girl coalition at ELLE.com—Nerisha Penrose, Angel Lenise, and I—came together to create an editorial package centering the joy and beauty of our communities. The brief was simple: How can we use our platform to spotlight the beauty of Blackness in all

Stock your closet with these quar-ready, WFH-friendly basics Like nearly every other facet of our lives, there’s a good chance the COVID-19 pandemic has totally upended your approach to fashion. Gone are the days of buying showy, impractical pieces just because. Our much narrower worlds means a few closet staples receive heavy rotation, while most

It’s been less than a year since Tracee Ellis Ross officially launched her Pattern Beauty line. And in that short period of time, the woman who you first fell for on Girlfriends and now adore as network TV’s best mom on Black-ish has settled into what is perhaps the defining role of her lifetime: Black

The Tyler Twins Since its inception, the hair care industry in America has been rooted in the idea that Black hair, in its natural state, is unacceptable. Our great-grandfather Garret A. Morgan, an inventor known as “the Black Edison,” was one of the first people to discover chemical relaxers. His company, G.A. Morgan’s Hair Refiner,

Kate Hudson is my happy place. Whenever I’m in a mood—which, let’s face it, is often in quarantine—I switch on a Hudson classic like Bride Wars, Almost Famous, or How to Lose a Guy in 10 Days. It’s only natural that the actress’s charm and Hollywood smarts would make her a boss businesswoman. Along with

Including one that’s just $7 When Rihanna launched Fenty Beauty in 2017—debuting the now-cult Pro Filt’r Soft Matte Longwear Foundation in a whopping 40 shades out of the gate and later increasing the range to 50—other brands took note. Since then, there’s been a much-needed uptick in the number of foundation lines with extensive shade

If you’re reading this, it’s time to moisturize and Huda Kattan will show you how it’s done. The beauty mogul takes ELLE.com inside her morning routine, which begins with a stretch sequence before reaching for her skincare essentials. “I feel like when I first started my business, and for the longest time, I spent all

Before COVID-19, Stephanie A.*, a corporate lawyer from Washington, DC, considered herself an impulse shopper. Her office was located close to the city’s premiere shopping district and she often found herself popping into H&M or Ann Taylor to browse for clothes, leaving with a new, office-appropriate skirt or dress. But after five months of stay-at-home

By now, you should 100% know that going to bed with your makeup on is the ultimate skincare sin. But did you know that so is washing your face in the shower (a big no-no because the water is often way too hot) and not washing your hands before you wash your face because, errr

Amy Sussman/SHJ2019Getty Images After weeks of teasing a top-secret project, Jennifer Lopez’s big announcement is finally here! The multi-talented star is officially launching her own beauty brand, J.Lo Beauty. In true bronze goddess form, Lopez shared a sneak peek of the line with a post captioned “Sunset glow.” In the photo, the singer wears a

Claudio LaveniaGetty Images I’ve been on quite the hair journey during quarantine. First, I was all about the air dry. A few weeks ago, I visited Jenny Perry Salon, where she (safely) double processed my hair and now I’m a blonde. But my newest obsession is a magical technique all over TikTok that will give

Just when we thought Nordstrom’s Anniversary Sale couldn’t get any better this year (have you seen these beauty exclusives…??), the retailer we’ve been obsessed with the days of flip phones went and outdid themselves. Reader, now would be a good time to get your debit card within reach. Maybe even start doing some arm stretches

Sun protection, but make it fashion Whether you’re popping out to run errands or spending the day at the beach, sun protection is a must. While you should wear SPF every day (yes, every day!), dermatologists say sunscreen simply isn’t enough on its own. Enter: sun hats. A stylish hat will not only shield you from harmful UV rays, but

Christian VierigGetty Images For our first date, James cooked me a summertime feast. Unfortunately, I was allergic to the entire meal and retreated to the bathroom to game-plan. While absentmindedly opening his medicine cabinet (okay, maybe not that absentmindedly), I discovered a shelf of makeup: Nars concealer, Glossier Boy Brow, and Covergirl black eyeliner commingling