Month: November 2020

Everlane is about to kick off its massive Black Friday sale. From November 27 through November 30, the brand is taking 20 to 40 percent off select merchandise. Though the retailer has remained tight-lipped about what exactly will be on sale, you can expect great deals on cashmere sweaters, leather boots, and outerwear.

That’s only a piece of this shopping party. Everlane is donating up to $200,000 to Feeding America, giving $1 (or 10 meals) for every order placed from the 27th to the 29th and a $10 match to every direct donation made here on November 24. (The brand will automatically give a $100,000 flat donation to the hunger-relief organization.) Everlane launched its Black Friday Fund in 2013, and has raised over $8 million in donations for various organizations to date.

While Everlane’s Black Friday sale is filled with cold-weather essentials you need now, its Cyber Monday deals are all about what you’ll need in the near future. Everlane is expected to slash the price off of Uniform, a collection of men’s essentials, that have a great selection of holiday gift options for the men in your life from office-friendly chinos to a versatile button-down. Or, if you want to treat yourself, Everlane is expected to have great deals on its cheeky denim.

Make sure to bookmark this page ahead of the sale, and shop some of our favorite Everlane picks in the meantime, below.

The ReNew Channeled Liner

Everlane

$98.00

The Cashmere Square Turtleneck

Everlane

$165.00

The Heeled Day Boot

Everlane

$198.00

The Re:Down Puffy Puff

Everlane

$168.00

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“We wanted to make something that was wholly made in Canada from sustainable fabrics.”

Toronto-based designer Hilary MacMillan, who in the past has used sustainability-focused materials including vegan leather and faux fur, just dropped a new capsule of biodegradable loungewear crafted from Tencel™.

“We wanted to make something that was wholly made in Canada from sustainable fabrics,” MacMillan says about how the idea for designing the six-piece collection started. Comprised of elevated separates and sets (which come with a matching face mask, which you can also purchase separately), the loungewear pieces were designed, cut and fitted in MacMillan’s studio with sewing done at the homes of local contractors and manufacturers.

MacMillan says it was also important to “find something that wasn’t your typical sweatpant material, like fleece” to use in the offering, which includes a high-waisted skirt, cropped hoodie and leggings that come in three colours. She landed on Tencel™, a fabric derived from beechwood that’s known for its moisture absorption; it also has the ability to break down when composted properly after approximately a six-month period.

Since launching a biodegradable blouse line last year, MacMillan says her knowledge of eco-minded materials has grown significantly – and now she must impart this education to her customers. “It’s a very cool science and it’s getting better and better,” she says of the expanding innovations in textile creation, adding that “hopefully it’s all not too little, too late.”

This hits on a key factor when it comes to sustainability measures being taken in the fashion space–one that’s compounded when you consider that it’s indie brands like MacMillan’s who are leading the way when it comes to reconsidering everything from material use to how a product is brought to market. For example, to minimize waste, MacMillan is selling this capsule, which runs in sizes XS to 4X, as pre-order items which will begin shipping next week.

She highlights how consumption habits have increasingly shifted this year, pointing to the fact that brands are “moving away from the regular fashion cycle” more and more, and focusing on “drops” and other ways of selling that make sense for the designers and the planet.

But she rightly notes that it’s also the job of the government and mass market brands to take up the mantle of moving the dial, mentioning how “heavily reliant” on international trade Canadian brands are in terms of fabric availability with so few mills left in the country. “[We should be] investing in local manufacturing and technology,” she says, adding that “unless the whole community” embraces new, better ways of operating that “it’s harder for small businesses to do it.

In the meantime, MacMillan chooses to focus on positive change and looks to promising consumer habits as a source of optimism. “I walked into 2020 kind of terrified,” MacMillan says about the initial first months when the COVID crisis took a hold that is still largely in full force given recent lockdown measures in Toronto and the Peel region. “It’s been a very tough year for a lot of small businesses, but it’s also been a time where people are engaging with their community and supporting local stores,” she says. “People want to buy from Canadian brands.”

Jewelry designer and metalsmith Margaret Jacobs has a hard time finding the perfect venue for her work. “When I’m presenting at markets or craft shows, I find it challenging to find the right space for my jewelry,” explains the New Hampshire-based Akwesasne Mohawk artist. “A lot of people and institutions have very specific and stereotypical ideas of what they consider to be Indigenous design, which is mainly beadwork and silversmithing.”

Jacobs’ jewelry, on the other hand, centers on powder-coating brass—an industrial finish more commonly associated with bicycle frames and automobile parts. “My work is also nuanced and interconnected in a way that cannot necessarily be interpreted through a Western lens,” she says. “So I feel that it isn’t understood and appreciated the way that it could be.”

Taylor Robinson

Taylor Robinson

Indigenous Fashion Week Toronto (IFWTO), which kicks off on Thursday, is tailored to designers like Jacobs. The four-day virtual event showcases Indigenous-made designs from emerging, established, and under-represented artists, giving audiences a wide and authentic view of First Nations fashion and design. It was created by Founder and Artistic Director Sage Paul to challenge outdated perceptions, explore innovative ways to present and consume fashion, and amplify the visibility of Indigenous designers.

Paul founded the biennial event with a team of collaborators in 2018 after years of feeling like she didn’t fit in. “When I finished fashion school in 2006, I found it extremely difficult to break into the industry,” relates the Toronto-based designer, who is a member of the Denesuliné English River First Nation. “I found the mainstream fashion system to be elitist and misunderstanding of fashion outside of the Euro-Western construct. I didn’t understand at the time that the structure was built to maintain a class system that didn’t include me.”

Paul’s inspiration for the event came in 2011 when she released her first collection, a line that was publicized only among the local Indigenous community at a small gallery in Toronto. “I don’t know if I would call that breaking into fashion,” she laughs, “but it wasn’t until I worked professionally with other Indigenous artists that I began to see an ability to create a space for myself and others.” Since its launch IFWTO has quickly become an important forum for Indigenous designers, connecting them to Canadian, U.S., and global consumers, buyers, retailers, curators, and institutes.

When Paul put out the call for designers for this year’s show in April 2019, Jacobs says she felt a little nervous about applying. “I had been creating sculpture for some time but the jewelry process was still fairly new to me,” she says. “Creating a body of work in order to be selected was a big goal. I thought that even if I wasn’t chosen, it still gave me something attainable to work toward.”

Jacobs’ Blood, Bone, Beast brass jewelry collection for IFWTO explores the fragility of growth and decay in nature with natural materials frequently associated with Indigenous work such as antler, shell, and horn. “It’s sculptural but wearable,” she says. “As someone who has a modern aesthetic and uses an unconventional and industrial process, it makes it difficult to communicate the cultural context of my brand. There tends to be this expectation of pan-Indianism and for things to look homogenized even though there are nearly 600 different and federally recognized tribes in the U.S. alone.”

Waukomaun Pawis

Waukomaun Pawis

The expectation comes from being tokenized for so long, says Toronto jewelry designer Louise Solomon, who has also felt boxed in. “I have been overlooked in the past by people in positions of power because when they learn that I’m an Indigenous jewelry maker, they assume I must only make beaded earrings and the like,” says Solomon, who is of Ojibwe Tribe heritage. “I do bead, but it’s a small part of what I do, and like many beaders, I have my own style and my own look.” But the brush-off is often quick and resolute. “The mindset is that if they’ve seen one Indigenous piece of jewelry, they’ve seen them all,” Solomon adds. “They don’t understand my work as a trained goldsmith and artist.”

This “one-size-fits-all” outlook ends up having a mirror-effect because trivialization can turn inward. “Indigenous artists have a tendency to undervalue their own work,” Solomon explains. “It pains me to see my people selling beadwork, moccasins, or art at such a low monetary value when so much hard work and cultural expertise goes into the creations. The amount most people expect to usually pay just about covers the cost of materials.” She adds that the mainstream perspective that Indigenous art is “trinkety” or that it can be haggled and undermined needs to change. “Counterfeiting our culture by selling artificial items at dollar stores and gift shops should be unlawful,” Solomon says. “We have to stop the cheapening of our authentic and quality arts.”

No wonder then that, for her brand, Hand of Solomon, which focuses on high-end, avant-garde and statement pieces, Solomon says she “likes to push the boundaries of what is traditionally Indigenous in both fashion and ceremonial wear.” Her latest collection of “wearable art for the modern spiritual warrior,” tells the story of seven fictional, futuristic Ojibwe clan Mothers who represent the seven clans of the Ojibwe Tribe. “Each Mother draws on her ancestors for guidance and contemplates her own advice for the next seven generations to follow,” Solomon says.

Kristy Boyce

Kristy Boyce

Toronto fashion designer Jason Baerg, who is showing at IFWTO for the first time, believes in the power of fashion to change the narrative. His Ayimach collection, which in the Algonquian language of Cree means, “a fortunate change of events leading toward success,” is inspired by the energy of his Northern Saskatchewan Cree land and the resilience of his heritage. His bold separates feature “vibrant hues of red, yellow, blue, and green to remind us that all of the elements are interconnected,” Baerg says.

For Métis fashion designer Andréanne Dandeneau, IFWTO is a first, vital step toward inclusivity in the industry, but there’s much more work ahead. “Canada, for one, must train more Indigenous designers,” says the Winnipeg artist who will be showing “bits and pieces” of her clothing at IFWTO from her Heritage, Professional Comfort and Zero-Waste collections under her brand Anne Mulaire. “Design schools should be challenged to recruit more Indigenous youth. Indigenous students need more opportunities so that they can learn how to nurture their innate creativity, cultural histories, and stories of significance.”

Julie Fulsher

Julie Fulsher

It is only through such work that mass audiences will come to understand “Indigenous people aren’t just a part of history, they are a part of our present day culture,” says jewelry designer Margaret Jacobs. “We are very much alive, well, and creating innovative work.” For proof, look no further than the IFWTO runway.

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Welcome to My Story, our weekly series championing creatives of colour and their paths to success.

Meet Danielle Williams-Eke, the Los Angeles-based design director of luxury e-tailer 11 Honoré’s private label line. Since its launch in 2017, 11 Honoré has become a go-to destination for elevated, size-inclusive offerings that cater to those who are a size 12 and upwards, and carries an impressive roster of high-end designer labels like Brandon Maxwell and Altuzurra. Danielle joined the shopping platform a year ago to lead and launch the company’s very own in-house label, and for the past decade, the designer has specialized in designing extended sizes and pioneering patterns, fits and silhouettes for the plus consumer. Here, Danielle talks about design principles, career lessons and working in light of the current health pandemic and racial unrest.

On her design philosophy:

“I always like things to be wearable and functional, but I do like to add that fashion element and some sex appeal. It’s about showing the beauty of a woman.”

On her idea of power dressing:

“Anything with a blazer gives me that power feeling.”

On the hardest lesson she’s come to learn as a designer:

“There comes a point where you have to be flexible. As a fashion designer, you’re an artist: You’re an emotional being and you get connected and tied to your work. But then there’s the business side where you have merchants and CEOs to report to and financial plans you have to meet. There has to be a willingness to move or use data. There has to be room to receive feedback and apply it in a way that your vision is still reflected but it’s also good for business.”

On what still still needs to change in the fashion industry for it to become even more inclusive and diverse: 

“When thinking about inclusivity, I think it’s easy for brands to just focus on one thing: Like a brand going up to a size 24. But I think you can’t just be inclusive in size and shape and not be inclusive in race. There’s more to be done in terms of making everyone feel included. Your collection, your marketing – whatever it might be – should reflect your consumer base, and your consumer should really be everyone.”

On the best customer feedback she can receive:

“When people compliment the fit because fit has always been such a struggle for me personally. I’ve been plus-size for a long time and have tried on different plus-size brands from the US to Europe, and the one thing that always disappoints me – and I know it disappoints others, too – is the fit. Something that’s sized as an 18 could fit like a 14, or pieces are big and oversized for no reason because there’s this mentality that that’s the only way plus-size women want to dress.

Fit was really important to us as we built the 11 Honoré collection. We had a plus-size fit model – which a lot of brands still don’t do – and we make sure to try things on a range of women with different body types, shapes and heights because, again, there’s this common mindset that with plus-size, every women is an hourglass shape and that’s not the case. So we tried things on different women to really nail down and drill in on what the best fit for this brand could be. From our first collection right down to our last, I want to be consistent. I want customers to be able to rely on our fit and keep coming back.”

On designing and charging forward during a global health pandemic:

“It’s been difficult. Part of designing is gaining inspiration and one of the ways I go about gaining that is through travel, but obviously that’s not something we’re really able to do right now. So I’ve been pushed to look for inspiration in other places. What I had to do is go back and realize that your focus should always been on the customer. Travel is nice – all those other inspirational things are nice – but, at the end of the day, you need to know who you’re designing for and meet them where they are. What became important was understanding that the world has changed – that lifestyles have changed – and if you want to be a ‘lifestyle’ brand, you have to understand what women are going through at this very moment: They’re at home, they’re working from home, they’re both working and mothering from home. There’s this whole other complexity in terms of the roles of women right now. Fashion may seem small in that perspective but, for us, it’s about how can we serve her. It’s about how can we make her day at home a little easier. I believe looking and feeling good can make your day a little easier. I’ve been drilling in on that inspiration more. Like with our fall/holiday collection, we took a casual approach to it with a focus on more cozy and warm-handed things: casual utilitarian pants, jumpsuits, sweater dresses.”

On the impact of the Black Lives Matter movement and what she’s learned about herself:

“We debuted 11 Honoré’s first private-label collection in June right on the heels of the uprising of the protests, and I remember during that time feeling very excited to launch but also feeling like this is so small compared to what we were going through as a nation. It took some time and reflection, but I learned that the timing was right. It became a moment for me, as a Black woman, to say, ‘I’m here’ – knowing that this type  of opportunity to run and lead a design team at a brand like 11 Honoré doesn’t come often. That there aren’t a lot of people who look like you who get this type of opportunity. Prior to my role here, I never described myself as a ‘Black designer’. It wasn’t something I was focused on. I was just a designer doing what I love. But now, I understand the importance of acknowledging that identity because you’re an example and a reflection of what can happen. Like, I personally didn’t know of many Black American fashion designers when I was coming up. There was basically Tracy Reese and that was it. So I think it’s important for me to be an example to help move other women of colour – other creatives of colour – along. The movement has definitely created a space for me to acknowledge all of that.”

On her long-term vision for 11 Honoré’s private line: 

“I think it’s important for women to have a place where they feel seen and heard for all of the different clothing pieces in their lives, whether we’re dressing someone for the red carpet or making comfortable loungewear for her to sit and work from home. To me, really becoming that brand where we have everything she’ll need is the ultimate goal. I want to be the go-to brand for the plus-size woman who’s looking for more.”

Missed our last My Story column? Click here.

The Edmonton-born artist stars in a new film as part of the #HairHasNoGender project

Vivek Shraya has the kind of long, lustrous hair that looks like it belongs in a shampoo commercial. It’s fitting then, that the Edmonton-born creative force (and former FASHION cover star) can now add Pantene ambassador to her already enviable bio that includes author, professor, musician and visual artist. “I see my hair as an extension of my art,” says Shraya. “It’s always been an essential part of how I express myself.”

Today, Pantene Canada has released a new film featuring Shraya’s hair story as part of the global Hair Has No Gender Project, with the goal of bringing attention to the power of hair—especially in a trans or gender non-binary person’s transition and identity—and the importance of support from loved ones.

As Phoebe Waller-Bridge’s monologue in Fleabag astutely points out, hair is everything. (There’s even a Yale University study to prove it.) But for trans and non-binary people, hair can be life changing. “Something as simple as growing out your hair, or getting the right hair cut can be such an empowering moment,” says Toronto-based hairstylist and owner of Fox & Jane salon, Kristin Rankin. “This is especially true for transgender people as they make the transition to finally look the way they have felt most of their life.”

One of the first hairstylists in Canada to eliminate gendered pricing and offer cuts based on hair length in their salon, Rankin is the founder of the Dresscode Project (DCP), a global alliance of salons and barbershops championing inclusivity and positive, gender-affirming services for LGBTQ2S+ clients. In 2019, Pantene U.K. partnered with Rankin to raise awareness and expand the DCP’s reach.

As the new face of the brand, Shraya joins four transgender and non-binary activists including Travis Alabanza and Ángela Ponce, the first transgender woman to compete in the Miss Universe pageant. Both shared their stories as part of Pantene’s Hair Has No Gender project that kicked off in Europe. This year, the global initiative brings its message of inclusivity to Canada.

The project’s new film features a conversation between Shraya and her father, Mohan Bilgi. “It explores the power of hair to express identity, and the power of support from those around you to gain self-confidence [and] enable self-expression,” says Lisa Reid, Senior Brand Director, Pantene Canada.

As they look through old family photographs, the father and daughter talk candidly about how her relationship with both her father and her hair has changed as she’s forged her own identity. And they go back to one of Shraya’s earliest childhood hair memories: When she was three, during a trip to India, her parents had her head shaved, a tradition among Hindus. “Before then, she had a big ponytail, which she liked, and everyone thought she was a baby girl,” says Bilgi, adding that his daughter loved having her hair combed, and having oil put in it.

“Because of cultural differences, I have had to broaden my ideas of acceptance,” says Shraya. Her parents don’t use her pronouns, but they often bring her back bindis and bangles from India. “This is how they show me love.” While Bilgi says he wishes he’d been around more when Vivek was growing up to help her through the tough times she had in school, “I’m so glad she can be confident in who she is, and that I can be there for her now.”

In addition to the film debut, Pantene will also donate funds to facilitate inclusivity training for hairstylists across the country in partnership with Dresscode Project.

“Hair is such a big part of my story and art, so I’m so excited to be working with Pantene on this,” says Shraya. “I love that this project tells diverse stories from five trans and non-binary people, showing that there’s more than one way to be trans or non-binary, but that all trans and non-binary people are equally deserving of love and support.”

Following BTS’s dazzling American Music Awards performance last night, the boy band is on the cover of Esquire’s winter issue. Jungkook, V, Jin, Jimin, J-Hope, RM, and Suga gave a real lesson in menswear, wearing long coats, colorful sweaters, and impeccably tailored suits for the shoot.

The group’s latest studio album Be debuted on Friday and was created in response to life and challenges during the COVID-19 pandemic. “I don’t think this album will have any songs that criticize social issues,” RM told Esquire. “Everybody is going through very trying times right now. So I don’t think there will be any songs that will be that aggressive.”

HONG JANG HYUN

Although the boys had to cancel their tour and promotion for Be, we have quarantine to thank for their lead single and Billboard Hot 100 chart-topper ‘Dynamite.’ “‘Dynamite’ wouldn’t be here if there was no COVID-19,” RM explained. “For this song, we wanted to go easy and simple and positive. Not some, like, deep vibes or shadows. We just wanted to go easy.”

HONG JANG HYUN

Right now, the group is happy spending time together rehearsing and patiently awaiting the day they can perform again for fans. Their tight friendship has only grown stronger during the pandemic. “Jimin has a particular passion for the stage and really thinks about performance, and in that sense, there are many things to learn from him,” J-Hope said. “Despite all the things he has accomplished, he still tries his best and brings something new to the table, and I really want to applaud him for that.”

But they do have their moments. When asked who fights the most among the band members, Suga, Jimin, and V point to Jungkook and Jin. “It all starts as a joke, but then it gets serious,” Jimin explained.

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From local brands to international favourites.

With Thanksgiving done and the holidays right around the corner, it’s time for Black Friday and Cyber Monday. Officially happening on Friday November 27 and Monday November 30 respectively, many brands have kicked off their sales earlier this week. There’s also a handful of brands who are opting out of Black Friday and Cyber Monday sales to instead encourage mindful shopping and meaningful purchases. Whether you’re looking for a deal, or want to support a brand who is offering something different for Cyber Weekend, below you’ll find our round-up of fashion sales to check out from Black Friday:

Nordstrom Canada

Nordstrom is offering 50 per cent off over 100 items online across men’s, women’s, kid’s and home for 12 days, with new deals hitting the site today, Wednesday November 25^th and Friday November 27^th.

Varsity Headwear

For every cap sold between 3am EST Friday November 27 to 6pm EST Sunday November 29, royal-loved Norwegian headwear brand Varsity Headwear will donate 10 per cent of sales to Unicef Norway.

Club Monaco

The Canadian fashion brand is offering 30 per cent off on orders placed between now and November 28, and 40 per cent off purchases made from Sunday November 29 to Monday November 30.

Fable

Vancouver-based homewares brand Fable is offering a buy more, save more deal from November 25-30. You can get 10 per cent off on orders of $200, 15 per cent off on orders of $300 and 20 per cent off on orders of $500.

Garage

Clothing brand Garage is offering a ‘buy one, get one 50 per cent off’ promotion on selected styles from Monday November 23 to Sunday November 29.

Reformation

California brand Reformation is offering 30 per cent off online from November 26-30, with many of its celeb-loved pieces included in the sale.

Allbirds

Footwear brand Allbirds – which recently branched into clothing – will drop an exclusive colourway of its Tree Dashers on Black Friday and an exclusive colour in its Wool Runner and Wool Piper styles on Cyber Monday. Plus, the brand will donate $1 from every purchase made on November 27 to Fridays For Future, Greta Thunberg’s youth-led international climate movement.

Aritzia

Beginning November 26, Aritzia will hold a five day sale sitewide, offering up to 50 per cent off online until Monday, November 30.

Mejuri

Toronto-based jewellery brand Mejuri is known for its once-a-year sale and this year, it will begin with a private sale for email subscribers on November 23, followed by a public sale on November 25 which will run until Tuesday December 1. The sale will see the brand offer a ‘buy more, save more’ structure: Buy 1, get 10 per cent off; buy 2, get 15 per cent off; buy 3, get 20 per cent off.

ALDO

ALDO is offering 25 to 50 per cent off select styles from now until December 23.

Hunter

Bag yourself a pair of stylish wellies with Hunter’s Black Friday sale. Beginning November 24 and running until November 30, the brand will offer different deals every day ranging from 25 to 30 per cent off its classic and seasonal styles.

Moose Knuckles

Looking for an excuse to buy a new winter coat? Canadian outerwear brand Moose Knuckles is offering up to 30 per cent off its current winter collection from now until November 25 for VIPS. From November 26, the brand will launch its sale sitewide.

SophieGrace

The Calgary-based womenswear brand is offering a bundle promotion of 25 per cent off four items plus free shipping for Black Friday, as well as deals on gift cards on Cyber Monday. Plus, on December 1, the brand will donate 10 per cent of all sales to women’s shelters across Canada.

Encircled

The Toronto-based athleisure brand will go on sale from 12am Friday November 27 through to 11:59pm on Monday November 30. It will also offer daily door crasher sales on select pieces across this time from 15 to 35 per cent off.

Frank & Oak

Stock up your brand favourites from Canadian clothing company Frank & Oak in its Black Friday sale which will see everything on site discounted by 30 per cent.

Altitude Sports

Montreal-based outwear specialist Altitude Sports is offering up to 30 per cent off its most popular brands from now until November 30.

Mrkt Gallery

Art is a great gift for yourself, or for your loved ones, and Canadian company Mrkt Gallery is offering 25 per cent off sitewide on orders over $400 for Black Friday and Cyber Monday.

Kombi

Canadian winter accessory brand Kombi is offering free shipping plus a free hand warmer with all online orders from November 27 to December 1.

Brunette The Label 

The Vancouver-based clothing brand is offering 30 to 50 per cent off select items for Black Friday and Cyber Monday.

Arc’teryx

The Canadian outdoor equipment company is rewarding people who trade in their used gear with a gift card worth 30 per cent of the item’s original value, which is 10 per cent more than its usual trade-in rate. Plus, on December 1 (Giving Tuesday), the brand will donate $10 for every item traded in to Protect Our Winters, a climate-focused non-profit.

Art of Marina

‘Tis the year for luxurious loungewear and designer Marina Billinghurt’s sustainably and ethically sourced lounge and resort wear makes a great gift. On Black Friday, the Canadian brand will offer 50 per cent off sitewide, on Saturday November 28, it will offer 40 per cent off sitewide and on Sunday November 29 and Monday November 30, it will offer 30 per cent off sitewide.

Jenny Bird

Canadian jewellery brand Jenny Bird is offering a range of its most-loved styles with discounts of up to 50 per cent throughout the week, with new styles added daily.